Louis D’Amore is Founder and President of the International Institute for Peace through Tourism (IIPT).
He has been instrumental in promoting the travel and tourism industry as the world’s first “Global Peace Industry” since the founding of IIPT in 1986.
Dr. D’Amore has been a pioneer in promoting a social and environmental ethic within the travel and tourism industry since the mid-’70s. In 1992, following the U.N. Conference on Environment and Development (Rio Summit), he developed the world’s first Code of Ethics and Guidelines for Sustainable Tourism for the Canadian tourism industry.
The International Institute for Peace through Tourism (IIPT) is a not-for-profit organization dedicated to fostering travel and tourism initiatives that contribute to international understanding and cooperation, improved quality of the environment, the preservation of heritage, and poverty reduction, and through these initiatives, helping to bring about a peaceful and sustainable world.
Louis D’Amore dedicated his life for Peace Through Tourism and in times of COVID-19, this has become so important in our disturbed world.
In 1992, as part of celebrations of Canada’s 125th birthday as a nation, Dr. D’Amore conceived and implemented “Peace Parks across Canada” resulting in 350 Peace Parks across Canada. There are currently more than 450 IIPT Peace Parks in regions throughout the world.
Prior to founding IIPT, he directed projects of his consulting firm, L.J. D’Amore and Associates in each Province of Canada and for each level of government. three of which were “National Demonstration Projects.”
Louis D’Amore stated:” I am most honored to be named to the International Tourism Hall of Heroes and proud to share this honor with members of our Board of Directors, International Advisory Board, IIPT Global Ambassadors, IIPT International Networks, and IIPT Chapters in different regions of the world – all of whom have been instrumental what has been achieved since the founding of IIPT in 1986 towards IIPT’s vision of making travel and tourism the world’s first global peace industry – and promoting the belief that ‘every traveler is potentially an Ambassador for Peace.’
I am pleased to invite the members of “Safer Tourism” to join with us in our mission – and towards this end to contribute where possible to the key role of tourism in:
• promoting international understanding;
• collaboration among nations;
• protecting the environment and preserving biodiversity;
• enhancing cultures and valuing heritage;
• sustainable development;
• poverty reduction; and
• healing wounds of conflict.
We also invite you to encourage your city or town to join with us in our Global Peace Parks Project with some 450 peace parks located in different regions of the world – each with the aim of nurturing the growth of peace and understanding at home and throughout the world. IIPT Credo of the Peaceful Traveler